5. Community members and groups to be engaged

The Strategy will aim to achieve wide community involvement, targeting men and women / boys and girls from different age groups in different ways, as outlined in the matrix in Annex 1. Given that the NDP is a forward-looking document, particular emphasis will be placed on involving those from the younger age groups (10-64 yrs). Both individuals and members of community groups / clubs will be engaged. See Annex 1 for a list of community groups and clubs according to the age groups of their members. Views will also be sought from residents who also work in the Parish, e.g. farmers, fishers, and self-employed tradesmen, gardeners, consultants, artists, small companies, etc.

Key stakeholders to be consulted include representatives from the Gorran School Board of Governors, Hoglets Pre-School, the Gorran Haven Harbour Trust, the Community Bus Association, Playing Fields Trust, Goran Community Land Trust, [others?], local churches, also Three Bays Wildlife Group, Cornwall Wildlife Trust, and the National Trust.

Local shops and other local businesses (e.g. camp sites, caravan parks, B&Bs) and key landowners (including Duchy of Cornwall and the National Trust) will be engaged in the latter part of the process, once the key issues have been identified.

6. Overall approach

In the early engagement phase, communication will focus on making people aware of the NDP and the need for community engagement. A wide range of communication channels will be used. Individuals and members of community clubs /groups will be invited to respond to a series of open- ended (qualitative) questions through the data collection channels and methods appropriate to the different age groups (see Annex 1):

1. What do you like about living / working in the local area? Why?
2. What should we seek to preserve? How?
3. In your view, what are the issues that affect the local area and/or the community (now or in the future) that we should seek to address?
4. What changes/developments would you like to see in the next 10 or 15 years?

Responses will be monitored from men/women/boys/girls from the different age groups, and targeted efforts will be made to promote additional responses from particular groups where necessary. Feedback to the community on the initial responses may help to promote further responses. At the end of the early engagement phase, responses will be grouped / categorised to identify the key themes that emerge for each age group. It is proposed that a Steering Committee meeting should take place to discuss the results and agree on the vision and objectives for the NDP and the themes to be included. The results will be fed back to the community.

The mid-stage engagement phase will include continued awareness and feedback communications and the collection of qualitative and quantitative data. Further open-ended questions will be used to gather more detailed (qualitative) data to understand the issues and options relating to each of the themes identified. Where necessary, mini-surveys or polls might be used to gather quantitative data on specific issues. Local organisations, local associations, appropriate local businesses and landowners (as mentioned above) will be contacted to explore ways in which these issues might be addressed. The results of the mid-stage consultations will be used to design the (quantitative) questionnaire which individual residents from the various age groups will be invited to complete. Again, responses to the questionnaire will be monitored, and targeted efforts to get additional responses from specific age groups will be made if necessary. At the end of the mid-stage engagement phase, the survey results will be analysed and the results will be fed back to the community. Results will be used to inform the drafting of the NDP.

After the NDP has been drafted, copies of the completed plan will be made available, and a concise summary version will also be shared with individuals and community groups. Consultations on the completed plan will take place through the various communication and data collection channels for each age group. A community-wide meeting and/or drop-in session may be appropriate at this stage. Feedback will be compiled for the Steering Committee to consider the need for revisions to the draft plan.

7. Principles

• All efforts will be made to ensure an inclusive and accessible engagement process; particular efforts will be made to engage with youth / young adults.
• A range of communication and consultation methods will be used. Information provided and data collected will be the same for all age groups and community groups, though the channels of communication and means of data collection will be tailored to each target audience.
• Expectations will be managed to avoid raising unrealistic expectation, disappointment and cynicism.
• The Communication, Consultation and Engagement Team will be inclusive.
• As far as possible, each group discussion will be facilitated by a Team member from the same demographic as the target group.
• All information generated through the consultations will be properly documented, including the gender, age and group affiliation (if any) of the provider.
• The anonymity of respondents will be maintained in all reports and feedback.
• Required data protection policies will be followed.
• Regular updates and feedback will be provided to keep the community informed of progress and results from the consultation and engagement process.

8. Communication, Consultation and Engagement Team

It is proposed that a Working Group should be formed for the implementation of the Communication, Consultation and Engagement Strategy. The Working Group (Team) will likely be composed of interested members of the Steering Committee as well as interested volunteers and those with specific skills (possibly on a contractual basis). Efforts will be made to ensure representation from each of the different age groups. As far as possible, discussions with specific groups will be facilitated by a Team Member who is from a similar demographic as the group members. Working Group / Team members will be briefed / trained by the Team Leader in the required methods where necessary. The areas of expertise / skills will be required for the Team are presented in Annex 2.